Wednesday 10 February 2010

Are men better at it then women?

Well, another interesting week in the life of a small business. After losing most of our domestic staff last week, we took on Keith to carry out some house-work for us as his day job is that of a house-husband. We asked our customers if they thought Keith had done a good job for them and they said he was charming and surprisingly effecient. So I guess men can do it as good as women! Because of losing the five staff in a matter of days we had to decide what to do about it toot sweet. We decided to carry out a costing exercise for our domestic cleaning. It turned out interestingly enough, that the domestic work we had for 4hrs + each week, made more profit than all the work for 3hrs or less put together!! So, now we will not take on any more domestic work for less than 4hrs per visit. Even more amazing is the commercial work which has gone through the roof. We didn't use the domestic staff for those jobs anyway, so we have saved money on salary, fuel and cleaning products. Fantastic!

As you know if you follow my blogs, I am learning marketing from Glazer Kennedy and Chris Cardell. One of the things they teach you is to become an expert in your chosen field in order to get known locally. I joined an 'Ask the Expert' site, which asks you to give expert help to anyone who emails the site. I had actually forgotten about it because the site went very quiet. Lol and behold, I had a phone call from BBC 5 Live to ask me to join their radio show as their expert on cleaning!! It goes to show, it does pay to get your name out there because you never know who might see you.

Things are definitely looking up! Our commercial work is coming along nicely and through hard work and persistence we are getting through this recession!!!
See you next week.
x
Annette
www.kingswoodeocleaning.com